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Location: Bengaluru
Company: Ather
About the Team and the Role
The Costing & Budgeting Team at Ather is responsible for managing product costs, governing financial glidepaths, and ensuring cost efficiency through early design phase interventions and cross-functional collaboration.
This role is for a Design to Cost Specialist – Electronics who will identify cost avoidance opportunities, analyze power electronics components, and guide engineering teams to optimize electronics hardware costs using a Total Cost of Ownership (TCO) approach.
Responsibilities
- Collaborate with Engineering at early design phases to identify cost avoidance opportunities and make business cases using a TCO approach.
- Analyse product interfaces and manufacturing impacts (validation, quality, assembly) using DFMEA principles to assess risks in form and function.
- Evaluate semiconductor device characteristics and high-frequency magnetics to identify cost-effective and scalable design solutions.
- Conduct detailed analysis of converters, inverters, and PCB layouts to optimize power electronics product specifications.
- Lead teardown and benchmarking activities, studying competitor design philosophies to provide designers with optimized benchmark solutions.
- Develop and govern cost targets and glidepaths for new programs, ensuring alignment with gross margin goals across all cost drivers.
- Integrate cost considerations into the product lifecycle by collaborating with Sourcing, Manufacturing, Product, and Finance teams.
- Apply first principles thinking to every financial decision and facilitate trade-off decisions to optimize overall product cost.
Experience and Qualifications
- BE Electronics/Electrical/Mechatronics
- 6-7 years of experience in product companies (preferably from two-wheeler and electronics OEMs)
Must Have Competencies
- Technical mastery in the design and analysis of Converters, Inverters, and Drives including testing and control system analysis.
- Advanced proficiency in semiconductor device characteristics covering MOSFETs, IGBTs, and Power Management ICs.
- Expert ability to conduct detailed cost analysis of new designs and identify key cost drivers with a Design to Cost mindset.
- Specialized expertise in PCB Layout Design and Power Electronics Product Specifications to ensure cost-efficient hardware development.
Good to Have Competencies
- Functional ability to perform design and analysis of high-frequency magnetics.
- Proficiency in applying DFMEA principles to evaluate risks in product form, function, and manufacturing.
- Technical skill in executing teardown and benchmarking activities to guide design teams with optimised solutions.
- Competency in developing cost targets and governing cost glidepaths for new product programs.
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